ASE Website Privacy Policy

Online services provided by the National Institute for Automotive Service Excellence (ASE), hereafter referred to as “the ASE website,” are governed by this Privacy Policy in conjunction with the ASE Terms of Use. These combined documents outline usage guidelines for the ASE website. If you do not agree with any of the conditions outlined in these documents, refrain from accessing any of the services or information on this website.

ASE is committed to providing users of the ASE Website with a safe and secure environment in which to view, transmit and receive electronic information. ASE uses reasonable efforts to ensure the information you provide remains private, and will attempt to ensure that the information is used only for the purposes stated below.

Because ASE gathers certain types of information about users, you should fully understand the terms and conditions surrounding the capture and use of that information. This Privacy Policy discloses what information ASE collects and how it’s used.

Access Modes

The ASE website facilitates two primary modes of access by users: 1) anonymous users, and, 2) myASE portal users.
  1. Anonymous users may access general ASE website content that is publicly available and does not require the provision of personal information to access that content. This content also does not require a user name or password for authentication. Such content includes, but is not limited to, general website information about ASE, its programs and other content general in nature.
  2. myASE portal users may access user-specific details about their testing history and business transactions with ASE. Access to this type of content requires the establishment of a myASE account and the registration of a user name and password.

Information Collection and Tracking

ASE collects two types of information about users:
  1. Information provided through optional, voluntary submissions. These are voluntary submissions to receive announcements about future tests, electronic newsletters, and information gathered in polls and surveys.
  2. Information or aggregated tracking information derived mainly by tallying page views throughout the site. This information allows ASE to better tailor site content to user needs and to better understand user demographics. ASE will, at its discretion, use your information to communicate with you, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit, as well as future tests and offers.

Surveys

ASE may occasionally conduct surveys to better target content or to gain insight about user preferences. ASE may use this information to better refine its products and services and may also use certain survey information for special awards and drawings.

Usage Tracking

ASE tracks user traffic patterns. ASE breaks down overall usage statistics according to a user's domain name, browser type and version. The traffic patterns of myASE portal users may be used by ASE to enhance the service of the myASE portal.

ASE sometimes tracks and catalogs search terms that users enter in our Search function, but this tracking is never associated with individual users. We use tracking information to determine which site areas are most frequented based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps ASE continue to improve its website over time.

Cookies

For some functions, features and content, ASE may store a text file called a “cookie” in the browser of your computer. For some types of content that run in Adobe Flash Player, Flash content may store a “Flash cookie” within the Flash player itself. While you do not need to have your browser cookies enabled to use this site, you may need to have cookies enabled for certain content. A cookie does not contain personal information, but will be used to remember your choices of certain options when using some types of content. ASE will NEVER store essential information in cookies, like your credit card number, due to security concerns. For additional information about measures ASE takes to protect the security of your personal information including credit cards, see Security below.

Use of Information

ASE uses any information voluntarily given by our users to enhance their experience in our network of sites, whether to provide interactive or personalized elements on the sites or to better prepare future content based on the interests of our users. As stated above, we use information that users voluntarily provide in order to send out electronic reminders and to enable users to participate in polls and surveys. We send out reminders to subscribers on a regular schedule and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. ASE will, at its discretion, use your records to communicate with you, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit, as well as future tests and offers. ASE reserves the right to confirm whether you do or do not hold ASE certification and in which areas.

We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you. We track search terms entered in Search function as one of many measures of what interests our users but do not track which terms a particular user enters.

ASE creates aggregate reports on user demographics and traffic patterns for internal use. This allows our users to receive notifications that are pertinent to their needs.

Sharing of Information

ASE uses the above-described information to tailor our content to suit your needs and help us better understand our audience's demographics. This is essential to providing websites of maximum value. ASE will, at its discretion, use your records to communicate with you about future tests and offers, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit.

Security

ASE operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals within ASE and its contractors have access to the information provided by our customers. We work to protect the security of your information during transmission by using 128-bit Secure Sockets Layer (SSL) software, which encrypts information you input.

Opt-In Policy

We give users opt-in choices to receive information from ASE via e-mail. ASE's opt-in policy helps ensure that you receive only the announcements you request, per the recommended practices of Internet community. ASE makes every attempt to keep e-mail addresses current and accurate.

myASE Portal

To establish a myASE account, you must be thirteen (13) years of age or older, and  provide your full legal name, date of birth, last four digits of your SSN, mailing address, telephone number, and either a fax number or e-mail address. All myASE users, including company account managers, must establish individual accounts. You must protect your user name and password so that you don’t compromise your account’s security. Your ASE certification status (the tests you have passed) may be viewed by your employers. If you do not wish for your employer to view your status, you must unselect the “Release my ASE status to others” preference in your myASE account profile.

ASE reserves the right to review or suspend any myASE account for any reason, including, but not limited to, suspicious or fraudulent activity or privacy concerns.

Your Consent

By using this site, you consent to the collection and use of this information by ASE. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.

Linking To Other Sites

Please remember that when you use a link to go from any one of the ASE-owned sites to another website, the ASE Privacy Policy no longer applies. Your browsing and interaction on any other website is subject to the rules and policies of that site. We encourage you to read the rules and policies of the sites you visit to further understand their procedures for collecting, using, and disclosing personal information.

Disclaimer:

ASE does not endorse, nor is it affiliated with, any third party entity, which may have provided a link to any of the aforementioned ASE sites. Similarly, ASE does not necessarily endorse, nor is it affiliated with, any entity to which you may link from ASE websites. ASE is not responsible for the content of linked third party sites and does not make any representations regarding the content or accuracy of materials or information on such third party sites. Under no circumstances shall ASE be held liable or responsible for such links or for such third party sites or for any information or materials contained on such sites.

© copyright ASE 2013