The National Institute for Automotive Service Excellence (ASE) has designated June 2024 as Automotive Service Professionals Month

(ASPM). In honor of ASPM, ASE has created a commemorative logo that is available for use by companies, organizations and individuals to acknowledge and pay tribute to vehicle service professionals. The logo, along with other ASE digital assets, can be downloaded free of charge by visiting

ASE urges industry members to embrace Automotive Service Professionals Month as a platform for expressing gratitude to service professionals as well as conducting recognition events, special programs and other celebrations.

About the National Institute for Automotive Service Excellence (ASE) Established in 1972 as a non-profit organization, the National Institute for Automotive Service Excellence (ASE) is a driving force in the transportation industry. As an independent third party, ASE upholds and promotes high standards of service and repair through the assessment, certification and credentialing of current and future industry professionals, and the prestigious ASE Blue Seal logo identifies professionals who possess the essential knowledge and skills to perform with excellence. Today, there are approximately 220,000 ASE Certified professionals at work in dealerships, independent shops, collision repair shops, auto parts stores, fleets, schools and colleges throughout the country. For more information about ASE, visit